I learned to write copy on Douban

This article shares a group of Douban comments that are eye-opening and allow people to see another side of beauty in life. These comments describe life in plain language, but can inspire infinite imagination, which is a clever use of words. The comments are a blend of poetry, philosophy and humor, making ordinary life scenes vivid. They show the endless possibilities in life and the infinite charm of language expression.

In the Douban group, life is full of poetry.

Even for ordinary daily things, netizens can always find unique angles and use finishing touches to make them come alive.

The comments below are really well written.

01

@Good Luck Come to My Home

How would you describe this set of photos?

Douban User Comments

@若止

The city is kissing and lovers are drunk in the dusk.

02

@watermelon

How can I describe the trash can after the graduation party, which was filled with glow sticks?

Douban User Comments

@Orange Moon

It is a bonfire without fire, a carnival that is temporarily gathered together but is destined to end.

03

@Painkillers

When the sunset turns into street lights, please give me a copy.

Douban User Comments

@momo

The evening lights are on.

04

@Tangyuan

How to describe this ancient town that has not been permeated by commerce?

Douban User Comments

@Renaissance

Stand alone in the midst of secular invasion.

05

@

How would you describe the flowers that your roommate hung on the clothes rack?

Douban User Comments

@Ordinary

Roses fall, romance stays on top.

06

@Halfway

This flower looks particularly beautiful when it falls to the ground, and I found a footprint next to it. It seems to have a deep meaning, but I can't think of how to describe it.

Douban User Comments

@千河OoO

Was it you who came to me riding on the wind, or was it me who landed beside you with firm steps?

07

@Big Goose and Xiu Gou

How do you feel when you see this picture? How would you describe this feeling?

Douban User Comments

@九尾九薇

No matter how complicated the world is, there are always people planting her flowers.

08

@Ale

How to describe this photo?

Douban User Comments

@momo

I'm leaving, Sakura asked Sunset to wait for me at the station entrance.

09

@Card draw simulator

How to describe this camellia?

Douban User Comments

@BranchBranch

Even if I am not on the branch, I will still have a place to bloom.

10

@Gray Sun

How to describe a kite thrown into a trash can?

Douban User Comments

@Big Meatball

Irretrievable spring.

——The above content comes from the Douban group @Language Aphasia Mutual Aid Alliance.

I have previously shared an episode titled "Douban's Comments are So Well Written". This is the second episode. I hope everyone can open up another perspective and read more hidden messages.

If you also want to practice the logic of text expression, you can try to join this Douban group. In a photo, the lives of many people can be reflected. Good copywriting is not only a precise expression, but also can create a beautiful picture. I hope that one day, we can all have such a beautiful and warm touch.

Author: Black Little Finger, Source: WeChat public account "Shock Copywriting"