Pay for knowledge, and end the relationship as soon as the deal is completed!

Do you know about knowledge payment? Do you know how to monetize knowledge payment? Starting from knowledge payment, this article introduces in detail the types of knowledge payment and how to monetize it. It is recommended for students who want to learn about knowledge monetization.

Hello, fellow villagers. I am the village chief.

No matter you are writing a public account or making a TikTok, as long as you are building a personal IP, one of the ultimate means of monetization is knowledge payment.

However, most people only pay for knowledge once, and once the deal is done, the relationship ends.

1. Four types of knowledge payment

There are four knowledge payment methods to monetize IP.

1. Paid questions means you add me on WeChat and ask me questions. The fee is charged per session or per hour.

2. Paid community, you join a WeChat group, circle, or association I set up, where I provide content, activities, connections, etc.

3. Paid training , such as Douyin training, speech training, IP training, and online earning training.

4. Paid courses , specially planned and recorded courses, such as writing, Taobao, and live streaming, which you can watch yourself after paying.

In fact, there is another way, which is to pay to accept apprentices or partners, which is more difficult.

The above are indispensable if an IP wants to monetize.

Otherwise, it would be difficult to rely solely on advertising and traffic sharing, not to mention that the traffic sharing of public accounts is even lower.

Mutual selection ads will also be blocked, making it very difficult to monetize public accounts!

2. Transaction is the end of the transaction

Why do many people who run public accounts, IPs, and knowledge payment platforms end up like this?

In fact, there are reasons on both sides, but more of them lie with the blogger himself.

1. Bloggers exaggerate for profit

In order to make money quickly, many bloggers will deliberately exaggerate their services and effects, with comments like "zero risk", "even a novice can do it", "you will definitely make money if you do it", etc.

2. The blogger’s delivery ability is poor

Some bloggers write good articles or are just starting out and want to monetize.

However, the capabilities in course production, community maintenance, and business training are completely lacking.

I see others building communities, selling courses, holding private meetings, offline activities, etc., but they all end up messing up.

This is also the reason why the village chief is no longer involved in the community.

First, one’s ability is limited, and second, there is no time to deliver the goods, so it is better not to do it.

3. User expectations are too high

Of course, not all users will be disappointed or give bad reviews. If this is the case, we can only say that the group owner is just a bad person.

One of the reasons is that users themselves have too high expectations. They always think that they can learn things that cost thousands or tens of thousands of dollars by spending a dozen dollars, and earn tens or millions of dollars.

These people are the ones who suffer the most.

3. Monetize but be professional

As a knowledge blogger, it is inevitable to make money through paid monetization.

Otherwise, working hard to write is not charity, and you should not be treated for free. It is only right to make money based on your own ability.

However, only high-quality product delivery can be worthy of users' payment.

1. Before making a paid knowledge product, do research to find out what users really need.

2. Pay your excellent peers to see how they do things, what’s good about them and what’s bad about them.

3. Develop different charging products, such as low, medium and high, to meet the different needs of different users.

Naturally, the higher the price of a product, the better your service should be.

Spend 2980 and get ripped off? Big Vs should not be low-cost communities, which are tiring, unprofitable and have a bad reputation!

4. Appropriately control the number of people, for example, you can collect them on a monthly basis to ensure the quality of your delivery.

But one thing must be firm, that is, there must be charges.

On the one hand, charging is to screen your own fans, and on the other hand, it is to test your own charging and product capabilities.

5. Any paid knowledge business is not about making money, nor is it a one-time business.

If you can't deliver, it's better not to do it. For example, after the village chief tried for a short while, he found that he didn't have time and experience, so he simply gave up.

If knowledge bloggers want to make money, they must be persistent and remember that stability is above all else.

It is better for others to have worked in the business for 20 or 30 years than for you to have worked for just one or two years.

4. Continue to screen and find the one that suits your payment

Finally, I want to say to all paying users: when you pay for knowledge, don’t be blind.

1. Dare to pay , just like when we buy things, how do you know whether the things are good or not if you don’t buy them?

Just because others say something is good, it may not necessarily be suitable for you.

2. Don’t be afraid to buy something just because you bought it once . Different people have different levels. You really need to learn knowledge in a certain field.

Buy a few more and learn from each other instead of thinking about buying one person's course, and you will be successful.

3. Of course, don’t pay blindly , but find one that suits you.

If the course is too high-level, you won’t be able to understand it even if you pay for it; if it is too cheap, it will become common sense after you pay for it.

4. Lower your expectations and don’t think you can make a lot of money by spending 39 or 99 yuan.

If it were that simple, everyone would make money, but in reality, only a few people can make money.

No matter how much money you spend on knowledge, no matter how powerful the person you pay is, in the end it all depends on whether you work hard to execute it. Without in-depth learning, practice, review and optimization, it is useless to just buy a course or join a community.

Paying for knowledge is a complementary process. Others provide you with ideas, methods, and even help you with some training and popular science, but you still have to find your own way to make money.

Author: The village chief lives in Shili Village

Source: WeChat public account: "Shili Village (ID: shilipxl)"