Can I continue to optimize Shopee products? How to operate?

Nowadays, although the profits of cross-border e-commerce are still guaranteed, it is still very difficult to make it, especially now that more and more people want to start a business and the competition is more intense. Can you continue to optimize Shopee products?

Can I keep optimizing Shopee products?

It is not necessary to optimize all the time, only when the following situations occur:

1. The reason for optimizing the title is due to the decline in traffic.

2. For the optimization of the main picture, it mainly depends on whether the click rate of the main picture has decreased.

3. The basic reason for optimizing the detail page is: low conversion rate or declining conversion rate. If the detail page is not optimized correctly, it may cause at least half of the customers to be lost.

Shopee store operation skills:

1. Store decoration: The overall store decoration design should be distinctive. For example, the store introduction can include the company's background history, store services and activities, etc., and store product categories, discount coupons, etc. can be set to attract customers. The pictures on the store are preferably original or authorized photos. The store pictures are clear and beautiful, and the product descriptions are accurate. These will help to attract the attention of consumer fans and ultimately complete the conversion.

2. Product selection direction: Focus on trendy products with high cost performance, and keep abreast of popular products for sale. Secondly, select products according to the target customer group. 60%-70% of Shopee users are young women who are very interested in trendy products with high cost performance. In addition, when selecting products, you should also choose according to key categories such as popular clothing and home decoration and focus on the category direction of the store.

3. Popular searches: Merchants can optimize the title descriptions of similar products based on hot search terms and popular products to increase product exposure. In addition, please also pay attention to the release of new products, and release new products in batches and time periods. If new products are released in batches at different time periods every day, the new products will be ranked higher in the ranking of similar products, which is conducive to the continuous exposure and conversion of the store.

After opening a store on the Shopee platform, you can actually optimize your store products. If you can optimize your store products, you can also bring certain sales to your store.

Recommended reading:

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