How is the UK Amazon market? How to choose products on UK Amazon?

Amazon is the best developed cross-border e-commerce platform. There are also quite a lot of merchants opening stores on Amazon. Of course, each store has its own market. So what about the UK Amazon market?

What is the UK Amazon marketplace like?

The UK Amazon market is still good, as it is the core of Western Europe's $5 trillion economy. Before the pandemic, the UK already had the highest e-commerce penetration in Europe, but as the economy opened up this year, many countries experienced a decline. However, the UK's e-commerce penetration is still increasing.

How to select products on Amazon UK?

1. High requirements for home environment. According to the data from the UK National Statistics Office, household goods rank second in e-commerce sales. This is because the British decorate their houses more frequently, which will drive the purchase of various home accessories.

2. Strong spending power. British consumers spend a lot on foreign shopping websites and have great confidence in online retail. In addition, British consumers, especially those who are proficient in social networks, have always had a strong interest in novel products and are willing to try them out.

3. Be innovative and creative. Most people have a strong ability to accept new ideas, so they are very receptive to new and creative products. The UK site in this area is also relatively large, but the product technology must be up to standard.

4. Due to the market's emphasis on sports, such as cycling, jogging, and ball games, sports products are particularly popular from June to September. If you enter the market at this time, it would definitely be more appropriate to make sports products.

5. Starting from the product style, I prefer things with a simple style, such as black, white and gray, with not too fancy patterns, and then add some British local elements to form a British style, which is easier to get orders.

6. Wireless electronics, mobile power supplies, driving recorders, sports headphones, Bluetooth speakers and charging cables are all very popular products in the electronics category, and there are opportunities for such merchants.

After analyzing the UK market situation, Amazon merchants can take timely measures to respond. As an Amazon merchant, if you want to continue operating on this platform, you need to learn to analyze the Amazon market. Only in this way can you do it in the long run.