Is it easy to apply for Amazon Plan Zero? What is Amazon Plan Zero?

Today I will introduce you to some content about Amazon. Now there are more and more merchants opening stores on Amazon. For Amazon merchants, if they want to do a good job of promotion, they need to make relevant settings. Is it easy to apply for Amazon Zero Plan?

Is it easy to apply for Amazon Zero Plan?

Currently, Zero Plan is an invitation system. Only sellers who are invited have the authority and qualifications to join Zero Plan. Of course, sellers who have completed Brand Registration 2.0 are eligible to be invited.

What if sellers have not been invited but have completed brand registration? Amazon Project Zero also has a special application link. You can complete the information through this link and enter the Project Zero waitlist to wait for application review: https://brandservices.amazon.com/projectzero/waitlist

What is Amazon Plan 0?

To put it simply, the Zero Plan means that merchants can apply to Amazon to join this plan. After submitting relevant information and passing the review, they can join this plan. The advantage of joining the Zero Plan is that sellers and brand owners can directly delete listings of suspected counterfeit and shoddy products on Amazon in the future without the need for Amazon's review. This plan is also aimed at promoting the complete elimination of counterfeit and infringing products, so it is called the "Zero Plan."

Amazon Plan Zero Features:

1. Automated Protections: Amazon’s system uses AI technology to quickly detect based on information of merchants who have completed brand registration, such as brand logos, trademarks, etc., and scans more than 5 billion product lists. The platform automatically searches for suspected counterfeit products and proactively intercepts counterfeit products.

2. Self-service Counterfeit Removal: Brand sellers can delete counterfeit products by themselves. That is, through the self-service tools provided by Amazon, counterfeit products (follow-selling) can be quickly and effectively deleted without submitting an application to Amazon, which better protects the intellectual property rights and listings of merchants.

3. Product Serialization: Provide a unique barcode for each product (Listing) of the brand merchant, and verify the authenticity of the product by scanning its barcode. If other merchants follow the listing using the barcode, the Amazon system will review the illegal merchants. (Fee: $0.01-$0.05 per product)

The Zero Plan project is specially designed for being copied. Currently, Amazon's Zero Plan is fully open to sellers on seven sites and is applicable to copyright owners who meet the eligibility requirements in the United States, the United Kingdom, France, Italy, Spain, Germany and Japan.

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