What products should a novice Amazon seller make? Which categories should he choose?

For new Amazon sellers, choosing the right product is crucial. This article will provide you with some suggestions to help you choose the most suitable product among many products and succeed in the Amazon market.

1. What products should new Amazon sellers sell?

Familiar with market demand: Before choosing a product, you must first understand market demand. By studying best-selling products, consumer trends, and search volume on Amazon, you can find out which products have potential. In addition, it is also a good choice to pay attention to industry trends and news to understand the hot products in the current market.

Choose a competitive price range: Price is one of the important factors that influence consumers' purchasing decisions. When choosing products, look for products with a competitive price range in order to stand out in the market. Of course, this does not mean sacrificing product quality, but finding a reasonable price positioning while ensuring quality.

Choose unique or distinctive products: On Amazon, there are thousands of sellers selling similar products. To stand out from the crowd of competitors, you need to choose unique or distinctive products. Such products are more likely to attract consumers' attention and interest, thereby increasing sales opportunities.

Consider seasonal and festive products: seasonal and festive products have a significant increase in demand during a specific period of time. Choosing such products can seize market opportunities and take advantage of holiday consumption trends. For example, gifts during Christmas, sunscreen products in summer, etc.

Avoid products that require a large amount of inventory: For novice sellers, funds and inventory are limited. Therefore, when choosing products, avoid products that require a large amount of inventory. This can reduce inventory risks and avoid excessive financial pressure.

2. Which categories should new Amazon sellers choose?

Home Furnishings: Home Furnishings is one of the hot-selling categories on Amazon. There are many types of products in this category, with a large market demand and a high repurchase rate among consumers. New sellers can choose some practical small household items, decorations, etc. as a starting point.

Electronic products: Electronic products is another popular category. With the popularity of smart devices, people's demand for electronic products is increasing. You can choose some popular electronic products as sales objects, such as mobile phone accessories, computer accessories, etc.

Sports and outdoor products: Sports and outdoor products have become more and more popular among consumers in recent years. The increasing demand for fitness and outdoor activities has led to an increase in the sales of sports and outdoor products. You can consider selling sports equipment, outdoor equipment and other products.

Books: Books have always been an important part of Amazon. With the rise of e-books and audiobooks, the demand for books is also changing. If you have expertise or interest in a particular field, you can choose to sell books in that field.

Beauty and personal care products: Beauty and personal care products have a wide range of consumer groups, especially among female consumers. You can choose to sell some beauty and personal care products with reliable quality and reasonable prices to meet the daily needs of consumers.

In general, novice Amazon sellers should pay attention to factors such as market demand, price competitiveness, uniqueness, seasonality and holiday characteristics, and inventory risk when choosing products.

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