What should we do if there are fewer and fewer new buyers on the Wish platform? How much can a small seller on Wish earn in a year?

Recently, we have observed that the number of new buyers on the Wish platform has gradually decreased. This has caused some sellers to worry that they may face the risk of declining sales. This article will explore this issue in depth, introduce you to some coping strategies, and how to achieve stable performance on the Wish platform.

1. The decrease in new buyers on the Wish platform may be the result of the combined effect of multiple factors.

Here are some factors that may influence first-time buyers:

1. Fierce competition: On Wish, there are many sellers and the competition is very fierce. New buyers may face a variety of choices, making it more difficult for them to make purchasing decisions.

2. Trust issues: For new buyers, there may be trust issues with the platform and sellers. They may need time to understand information such as product quality and seller reputation before making a purchase.

3. Marketing strategy: Some sellers may not have an effective marketing strategy to attract the attention of new buyers, resulting in a decrease in buyers.

2. How much do small sellers on Wish earn in a year?

As a diverse platform, Wish's sellers' income levels vary depending on a variety of factors. Here are some factors that may affect the annual income of small Wish sellers:

1. Product Type: Different types of products may have different sales. Some best-selling products may bring in higher revenue.

2. Price positioning: On the Wish platform, price is often one of the important factors to attract buyers. Reasonable pricing may promote sales and bring in more revenue.

3. Marketing Strategy: An effective marketing strategy can help sellers increase product exposure, attract more buyers, and thus increase sales.

4. Product quality and reputation: High-quality products and good seller reputation can win buyers’ trust, increase their willingness to buy, and thus increase sales.

5. Seasonality: Different seasons may affect the demand for your product, so sellers may receive different levels of revenue in different seasons.

3. On the Wish platform, facing the decrease in new buyers, sellers can adopt some strategies to deal with it:

1. Provide quality services: Work hard on buyer experience, provide high-quality products, timely logistics and good after-sales service to win the trust and reputation of buyers.

2. Adjust pricing strategy: According to market demand and competition, appropriately adjust product pricing to attract more buyers.

3. Develop a marketing plan: Carry out targeted promotional activities, such as discounts, discounts on purchases above a certain amount, etc., to attract buyers to make purchases.

4. Optimize product descriptions: Write detailed and attractive product descriptions to showcase product features and benefits to help buyers make purchasing decisions.

5. Pay attention to user feedback: Pay attention to buyers' feedback and reviews, and continuously improve products and services based on their opinions and suggestions.

6. Multi-platform operation: Consider expanding your business to other e-commerce platforms to increase sales channels and reduce dependence.