Perception determines everything! How does a cleaner go from a monthly salary of 4,000 to 400,000?

The same thing will be different when done by different people. The reason lies in cognition. This article shares several real cases to discuss this issue with you.

We have always said that cognition determines everything. Even if it comes to making money, people with a certain level of high cognition and those with average cognition have very different ways and efficiency in making money.

Why do different people get completely different results when doing the same thing? The core difference lies in cognition.

Well, today I will give you some of the most real cases, and let’s think about it together. What would you do when you encounter these situations?

01 Tool Thinking

Case 1: A works as a cleaner in a certain industrial park, responsible for cleaning several areas, and is required to clean more than three times a day.

Every time I push the cart and hold the broom, sweeping is very hard.

Everyone thinks this is normal.

Because this is everyone's inherent way of thinking, they accept this hardship silently.

So in the same situation, what would people with a certain level of knowledge choose to do?

That must be using tools!

Cognitive Program:

B also works as a cleaner in the park, and his salary is only 4,000 yuan per month.

But B was willing to invest in himself. He thought that since he worked so hard, could he use a machine to solve the problem?

So he searched the Internet for several multi-functional sweeping cleaning vehicles, and took the time to go offline to see the actual vehicles.

In the end, I spent almost one and a half months' salary to buy a multi-functional sweeper, which can easily sweep up leaves and debris.

It also has rainproof, sunshade and sprinkler functions, and the battery life is more than 3 hours at a time.

Everyone still has the inherent perception that spending more than a month's salary to buy a car with such a low salary is simply insane!

But no one expected that for the same amount of work, others would take two hours each time, but Xiao B could finish it in less than an hour.

Because of the improved efficiency, his work area increased and his salary increased.

More than 90% of people are reluctant to use tools and reluctant to spend their own money to invest in themselves.

But he didn't know that using the tools not only improved efficiency, but also brought more opportunities to make money.

I call this instrumental thinking, also known as investment thinking.

02 Team Thinking

Case 2: A worked part-time offline and found an event where some people could fill the event space.

When a store or a shopping mall opens, they need to find some people to queue up and create some atmosphere. Sometimes there are also some exhibitions and press conferences that need some part-time staff to help maintain order and do miscellaneous things.

A is very satisfied with this job. He can usually earn two to three hundred yuan on weekends and get a free lunch.

In the same situation, what would people with a certain level of cognition think?

Cognitive Program:

B is also doing this kind of part-time job. He found that there are such activities almost every week. Sometimes there is a shortage of people from Monday to Friday.

So he took the initiative to find the leader of the event, followed him to a few events, had a few meals with him, and gave him a few packs of cigarettes.

I asked the person in charge of the event if I could help him recruit people and then take 20 or 30 yuan from each person.

So B first created a part-time job group from his own circle of friends and sent some information about his usual part-time jobs to the group.

In this way, B does not have to go to the scene himself and can still earn some agency fees.

Later, as Team B grew larger and gradually stabilized, he took the initiative to contact some local demand parties and gradually started his own business.

03 Imitation thinking

Case 3: A reads all kinds of funny, financial, and historical stories on Douyin and Toutiao every day, sometimes laughing out loud, and sometimes marveling at them.

From time to time, they forward some content to relatives and friends, and some even collect it silently.

So while you are consuming these common sense, some people are already making money quietly.

Cognitive Program:

B also likes to watch various short videos. After watching for a while, he starts thinking.

Why do these bloggers insist on posting videos? Why do people watch, collect and like such simple common sense and history?

After a few days of exploration, he discovered that he could make money by posting short videos that had enough views.

So he started to follow suit and created his own funny and historical accounts.

After working on it for two or three months and experiencing difficulties such as zero playback and traffic limits, I finally made one or two hundred yuan a day after trying the third account.

So when seeing the same content and the same information, some people treat it as entertainment information, while others treat it as money-making information.

This is the difference in cognition that leads to different actions.

04 From Individual to Team

Finally, let’s go back to the first case we shared earlier, since B bought the multi-functional cleaning vehicle with his own money.

His work efficiency improved, the area he was responsible for expanded, and his income also increased.

At this time, he was thinking whether he could buy one or two more devices and then take over the cleaning business of the park.

So he used his connections to find his superior, drank some wine with him and gave him some gifts.

After many efforts, we finally completed the sanitation and cleaning task of the entire park.

For the park, the overall cost has dropped a lot, and for B, his income has increased a lot.

The case I shared is completely true. Relying on this kind of cognition and high-standard delivery, B has now contracted the sanitation cleaning work in more than a dozen industrial parks.

He completely transformed from an ordinary cleaner to the owner of a cleaning company, achieving a huge improvement in his self-worth, and of course his income was completely different as well.

05 Cognition changes everything

There are many cases about cognitive thinking, and we can share them later. What differences will there be when people with different cognitions do the same thing, situation, or business?

1. Break the inherent cognitive thinking

Many people do not dare to break their inherent cognition, or are completely unaware that their cognition is wrong, incomplete, and not advanced.

In everyone's mind, cleaning the park should be mechanical labor.

They have to work very hard with buckets and brooms to get the job done, including the security guards in the community.

But it is not true. No one is born to suffer.

Just like security guards used to patrol on foot, but later they can patrol on balance bikes, bicycles, and electric scooters, which improves efficiency and reduces manpower.

Later I will share with you how a security guard improved his life and career by improving and changing his own cognition.

2. You have to fight for your business yourself

It is very difficult to break the inherent cognition. You have to face other people's strange eyes and even invest a certain amount of money to take risks.

Just like B spent his own money to buy a cleaning car, his annual salary is only tens of thousands of yuan, 90% of people think he is too stupid!

But if you don't take such risks and take the initiative to seize opportunities, you will never have the chance to change.

3. Cognition needs to be cultivated

Of course, I want to emphasize here that your cognition will not be improved after reading this article.

If you want to improve your cognition, you need to train yourself continuously.

Listen more, watch more, think more, ask more questions, and practice more. It has nothing to do with your current environment or job position.

It only has to do with your own behavior. If you accept the reality and don't actively seek change, no matter how good the opportunity is, it will be useless.