How to register in Wildberries China? What information is required?

Wildberries, as Russia's leading e-commerce platform, officially announced in December 2023 that it would open up to Chinese sellers, opening up a new channel for Chinese brands to enter the international market. So, how can you enter Wildberries China?

1. How to settle in Wildberries China?

1. Legal registration

Merchants must be legally registered in China and have relevant business licenses and qualifications. This is the basis for ensuring the legal operation of merchants and protecting the rights of consumers. Merchants must also ensure that the products they sell meet Wildberries' quality standards to provide a high-quality shopping experience.

2. Visit the official website

Visit Wildberries China's official website and complete account registration. During the registration process, merchants need to fill in and submit basic company information and certification materials as required. This information will serve as an important basis for Wildberries to review merchant qualifications.

After completing the registration, merchants will enter the brand review stage. Wildberries will conduct a strict review of the brands submitted by merchants to ensure that they meet the platform's brand requirements.

3. Sign the agreement

After passing the brand review, merchants need to sign a cooperation agreement with Wildberries to officially become partners. The cooperation agreement will clarify the rights and obligations of both parties and protect the legitimate rights and interests of merchants.

After signing the agreement, merchants can upload product information, inventory, prices, etc. in the Wildberries backend system and start selling products.

2. What information is needed to settle in Wildberries?

1. Company registration information:

Merchants applying to settle in Wildberries China need to provide a copy of the relevant company's business license, tax registration certificate, organization code certificate and other registration information.

2. Brand authorization certificate:

To ensure the legality and quality of the products, merchants need to provide authorization certificates from the relevant brands to prove that they have the right to sell the brand's products in the Chinese market.

3. Product information:

Merchants need to fill in detailed information about all products to be sold, including product name, specifications, price, materials, origin, etc.

Merchants are also required to provide high-definition product images and ensure that the images are real, accurate and attractive.

4. Inventory status:

Merchants need to provide the inventory quantity and available delivery quantity of the goods to ensure that Wildberries China can deliver them to consumers in a timely manner.

5. Logistics cooperation information:

Merchants need to provide relevant information of logistics partners, including transportation methods, freight calculation methods, etc., to ensure smooth delivery services.

6. After-sales service policy:

Merchants need to formulate clear and specific after-sales service policies, including services such as returns, exchanges and repairs, to enhance consumers' purchasing confidence.

By understanding how to settle in Wildberries China and the information required, merchants can better prepare their settlement application and work with Wildberries China to achieve success.