There is not much time left until Christmas, and many e-commerce platforms will use these festivals to hold promotional activities, such as the familiar Amazon cross-border e-commerce platform. So will Amazon have any activities during the Christmas event? The following content will introduce. 1. LD (Lighting Deal Day Flash Sale) LD is a daily flash sale on the Amazon platform. It lasts for 4 to 6 hours (4 hours in the United States and 6 hours in Europe), and is one of Amazon's most aggressive promotional activities. Its flash sale fee is $150 per product. If it comes to important holidays or major events (such as Christmas, Thanksgiving, Prime Day, "Black Friday Cyber Monday"), its flash sale fee will increase further, ranging from about $300 to $500. LD requires a discount of at least 20% for participating products. 2. 7Day Deals 7-dayDeals is similar to flash sales, and the application method is basically the same as LightningDeal. Its registration is free, but a corresponding promotion commission will be charged depending on the site. The usual promotion commission is US$150, and during major festivals, the promotion commission will double or even higher. The commission in Canada is 20 Canadian dollars. It should be noted here that due to the US support policy for Mexico, sellers on the Mexican site do not need to pay any fees to participate in this event. The sites covered by this event include: the United States, Canada, Mexico, Europe, and Japan. 3. BD (Best Deal Week Flash Sale) BD is a weekly flash sale on the Amazon platform. Compared with LightningDeal, it has two major advantages: 1. Merchants do not need to pay any flash sale fees. 2. It can be applied twice a month, and the duration is 14 days. In addition to being displayed on the product list page and detail page, it also has an exclusive page display - Today's Deal. It covers two sites, one is the US site and the other is the Japanese site. The question raised at the beginning has been answered in the above content. There will be activities held on the Amazon platform during the Christmas period, so if consumers have any products to buy, they can choose to consume during this event. Recommended reading: When does Amazon's Christmas event start? What should I pay attention to? Is Amazon's payment fast? How to get payment? How is Amazon's payment cycle calculated? What are the payment methods? |
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